Jamaica is a land of unique culture, engaging activities, breath-taking landscapes, and warm-welcoming people. The destination presents a magnificent palette of experiences, a kaleidoscope of colours and sounds that make the island the most precious jewel in the Caribbean. One of the world's naturally gifted locations for adventure enthusiasts. With its glorious vistas and verdant undulating terrain, the island country is an ideal destination for an action-packed vacation. The country offers an exhilarating choice for all age groups and has enough ingredients to incite a perfect Caribbean vacation.
Jamaica Tourist Board (JTB) has re-appointed TRAC Representations as their India Representative, to strengthen press relations and marketing strategy as a destination for diverse segments of travellers. The key objective is to enhance the positioning of Jamaica as a favoured travel destination for weddings, honeymoon, leisure and b-leisure amongst the travellers from the India market.
Commenting
on being re-appointed as the India Representative for JTB, Simeron Ghei,
Associate Director, TRAC Representations, expressed, "We are delighted with this re-appointment and
privileged to be representing JTB in India. Jamaica is the ideal romantic
island destination for those seeking an unforgettable experience for an
anniversary or a honeymoon or simply just an unusual getaway. With so much to
offer, destination Jamaica, promises the best of everything to the Indian
travellers. On the anvil are various engagements with Travel Trade as well as
Consumer Marketing activations. We continue to promote this surreal beauty of
Caribbean in the India market, exclusively with Media to increase the visitor
arrivals from India to Jamaica."
Jamaica
ranks amongst one of the most aspirational travel destinations' for Indians.
It is one of the top visited destinations for families, honeymooners, leisure
travellers and
adventure seekers, from India.