Mice Affairs Media Group, New Desk, 16 Feb 2022
To follow the government key policy, TCEB employs the BCG
Economy Model to MICE industry by raising the standards and enhancing
sustainable MICE events.
BCG Economy Model is an economy model aiming at sustainable
development. It is a new economy theory combining the development of 3 major
sectors: Bio Economy, Circular Economy, and Green Economy to develop country’s
society and economy while enhancing environmental conservation in concrete, and
achieving the United Nation’s Sustainable Development Goals-SDGs. This model is
also in accord with the Sufficiency Economy Theory of the late King Rama IX.
TCEB
joins forces with 7 alliances: Designated Areas for Sustainable Tourism
Administration (Public Organization) (DASTA), Tourism Authority of Thailand (TAT),
Thailand Science Research and Innovation (TSRI), the Thai Chamber of Commerce
and Board of Trade of Thailand, Thai Ecotourism and Adventure Travel
Association (TEATA), Program Management Unit Competitiveness (PMUC), and
Thailand Greenhouse Gas Management Organization (Public Organization) (TGO) to
sign the Memorandum of Understanding (MOU) on Carbon Balance Scheme for
enhancing the potential of event and tourism management with zero CO2 emission.
With the use of the Carbon Footprint Calculator,
over 2,000 tons of carbon from hosting MICE events and activities in 2019 –
present are decreased. As TCEB also implements Food Waste Prevention scheme, it
helps MICE entrepreneurs reduce more than 300,000 kilograms of food waste which
cost over 37 million baht, and lower more than 781 tons of carbon footprint.
Apparently, TCEB always prioritizes environment and sustainable development.
Besides, in 2022, TCEB plans to reduce carbon
footprint by 100,000 kilograms of Carbon Dioxide Equivalent (KgCO2e) through
the MICE uplift to fight with Global Warming project to take the MICE industry
to a new dimension with the accountability of society and environment while
increasing competitiveness in market sustainably.
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