MICE Affairs Media Group, India, 25 March 2023
Melbourne is amongst the most coveted
destinations for Meetings, Incentives, Conferences, and Exhibition (MICE) events
from India. The city’s diverse culture, vibrant art and music scene, and
world-class sporting events, make it an attractive destination for incentive
travel. There are abundant premium MICE experiences in and around Melbourne and
regional Victoria like the Penguin Parade at Phillip Island, wine tasting in the Yarra Valley, scenic coastal drives along the Great Ocean Road, or world
class private dining experiences in the heart of the composition CBD.
If you are planning a MICE event in Melbourne and are looking for a venue, the Melbourne Convention Bureau (MCB) is a valuable resource providing end-to-end event support information about venues and hotels in the city, as well as assistance with event planning. Melbourne is the ideal city to host incentive groups and MCB excels in crafting bespoke itineraries designed to suit every group. Find out how MCB can support you or search for suppliers.
Let’s take a look at MCB’s top recommendations of inspiring venues to host your next incentive group in Melbourne.
The Melbourne Icon: Melbourne Cricket Ground (MCG)
What better way to marry India’s love for sports and for travel than with a visit to the hallowed ground of Australian sports, the MCG-Australia’s largest stadium. By no means limited to sports, the venue has a range of indoor and outdoor function spaces to suit a variety of events. The stadium holds over 100,000 people, and conference holders can impress delegates with the use of the scoreboard and LED ribbons. MCG Events can work with you to host intimate functions or larger gatherings, with the Olympic Room and Members Dining Room each having capacity for up to 1,000 guests in a cocktail configuration. For a unique corporate experience, event planners should consider embarking on a private tour of the MCG, led by a dedicated Melbourne Cricket Club guide who will bring the stories and secrets of the ground to life.
CENTREPIECE at Melbourne Park
Building on experience with major events like the Australian Open, CENTREPIECE at Melbourne Park can host everything from large-scale conferences and major awards nights to gala celebrations with five-star dining.
CENTREPIECE at Melbourne Park caters sustainability with its onsite kitchen garden providing year-round food for seasonal menus, supporting local farmers and delighting its clientele with its delicious fare. Additionally, the facility has achieved gold level LEED sustainability certification with its organic composting, water harvesting and recycling systems.
Home of Big Ideas: Melbourne
Convention and Exhibition Centre (MCEC)
MCEC is the largest convention and exhibition venue in the southern hemisphere, hosting more than 1,000 events each year. MCEC is equipped with state-of-the-art facilities such as 63 versatile meeting rooms including a 5500 seated plenary theatre and a 39,000 square metre exhibition space.
An event at MCEC is a truly Melbourne experience, with the design of the venue inspired by the cultural and creative heartbeat of the city itself. It is located on the Yarra River near Melbourne’s CBD, with the city’s exciting dining and entertainment venues right next door.
Events with Nature’s Friends:
Private wildlife exhibits, lush bamboo forests and perhaps even the roar of lions in the background will ensure an unforgettable experience for conference guests at Melbourne Zoo. The Zoo has a variety of indoor and outdoor spaces such as the Elephant Trail and Rainforest Room and can also include personal animal encounters that guarantee a memorable event. The Zoo’s catering options include ‘Food for Thought’ – a menu specifically designed to help delegates maintain good concentration throughout the conference.
Venue of the Future: Melbourne Connect
Melbourne Connect is an innovation precinct located in Melbourne city. It is a collaboration between the University of Melbourne, the Victorian State Government, and industry partners. Here, event spaces are flexible and technology-enabled. Melbourne Connect also includes the Science Gallery Melbourne, where art and science combine to inspire visitors with fresh ideas.