MICE Affairs Media Group, News Bureau, 12 Mar 2025
Illumination’s Minion Land, the latest
addition at Universal Studios Singapore, officially opened to guests today,
marking a significant milestone in the evolution of Resorts World Sentosa (RWS)
as Asia’s premium lifestyle destination. The new land offers an exciting array
of attractions, dining, and exclusive merchandise, all inspired by
Illumination’s beloved Despicable Me and Minions franchises. Exclusive to
Universal Studios Singapore are Buggie Boogie – the first-ever Minion dance
party-themed carousel – and Super Hungry Food Stand, the all-new,
larger-than-film version of the waterfront snack stand from Despicable Me.
Minion Land opened to much fanfare in a laughter-filled celebration with the
Minions and Gru and his family, topped off with yellow balloons and confetti.
"The opening of Illumination’s Minion
Land at Universal Studios Singapore is a proud moment for Resorts World
Sentosa, showcasing our continued evolution as a top destination with global
appeal,” Page 1 of 4 said Mr Tan Hee Teck, Chief Executive Officer, RWS.
“Minion Land is set to become one of Singapore’s key tourism attractions and is
part of a series of upcoming, enhanced visitor experiences at RWS. These
include new signature dining spots, a transformed lifestyle Forum, a reimagined
boutique luxury hotel, the much-anticipated launch of the Singapore Oceanarium
and Research Learning Centre, and a brand-new waterfront lifestyle development,
among others.”
"With the opening of Illumination’s
Minion Land at Universal Studios Singapore, the Minions have a home in each
Universal theme park around the world, offering guests of all ages new and
captivating ways to engage with their favourite characters,” added Mr Page
Thompson, President of New Ventures, Universal Destinations & Experiences.
"We look forward to continually expanding the Universal portfolio with new
game-changing attractions.”
Chris Meledandri, founder and CEO of
Illumination, added: “I’m thrilled for guests of all ages to discover our new
Minion Land and hope they fall in love with this immersive and captivating new
addition at Universal Studios Singapore. One of the most exciting aspects of
transforming the Despicable Me film franchise into the theme park experience is
expanding into new storylines, characters, and dynamic worlds for fans to
explore.”
Get
Ready for Minion Mischief Like Never Before
Created in partnership between Universal
Creative, Universal’s award-winning creative team, the acclaimed filmmakers
from Illumination, and RWS, Minion Land boasts three distinct areas: Minion
Marketplace, Gru’s Neighborhood, and Super Silly Fun Land. At Minion
Marketplace, guests can stock up on a wide range of Minion-themed sweet treats
and merchandise at three unique stores. The candy-themed Sweet Surrender
features a diverse selection of apparel, plush toys, homeware, confections, and
other fun souvenirs. The latest fashion items with a Minion twist can be found
at Pop Store, while Fun Store has accessories and toys galore.
Gru’s Neighborhood is home to Gru, Lucy,
and the girls – Margo, Edith and Agnes. Guests can hop on Despicable Me Minion
Mayhem, where they will be taken on an unpredictable ride through Gru’s super
villain laboratory and even be transformed into a Minion! Throughout the day,
the Minions take over the street in the all-new Minute of Minion Mayhem show,
along with meet and greets with fan favourite characters.
Super Silly Fun Land, the seaside carnival from Despicable Me, is where guests can ride the Buggie Boogie carousel and boogie to popular songs remixed by deejay Carl, and soar through the sky on Silly Swirly. More fun and games are in store with Space Killer, a game booth modelled after the “Super Silly Space Killer” arcade game in Despicable Me, and Ba-Na-Na CaBaNa, where flipping bananas could earn a reward from the Minions. To satisfy those cravings during a day of fun, the Super Hungry Food Stand serves a line-up of delicious dishes themed after the Despicable Me and Minions films. These include the Unlucky Ducky Creamy Chicken Stew, Stuart’s Japanese Curry Karaage, Super Silly Veggie Burger, and Mini Boss Lunch Box. Guests can also stop by Pop-A-Nana for Minion-inspired popcorn flavours.
